Released on = May 4, 2007, 2:51 am

Press Release Author = Michael Richter - International marketing and sales consultant

Industry = Industrial

Press Release Summary = Europe is the most interesting market place today

Press Release Body = Europe consists of more than 40 different countries out of
which 27 are already members of the European

Community. These are the most industrialized countries, however, it will still take
some years to form out of them a \'real\' community with an easy exchange of people
and goods.

The total number of inhabitants reaches today about 500 million inhabitants - an
economical factor which can not/should not be overseen in this world.

Of course the \'old\' members, like Belgium, Denmark, Finland, France, Greece,
Ireland, Italy, Luxembourg, Netherlands, Austria, Poland, Portugal, Sweden, Spain,
UK and Germany are the driving forces with regard to the further econnomical
development, however, the new members are an additional basis for investment and the
general future development of companies from here. This will - in the long run -
strengthen as well the \'old\' as the new members.

In order for foreign companies not to miss the chances to partizipate in the growing
wealth of this region it is important to go there and to offer its solutions.

Such steps should, however, be prepared carefully as there are a multitude of
languages and habits in the region.

The best way to do this is the preparation of marketing plans - per country, per
part-region and all of the countries headed for - which contain thoroughly
researched figures for the potential of available clients, selling partners and/or
possible cooperation partners but also concerning competitors, their marketing ways
and furthermore possible market niches which could be supplied due the
core-competencies of the specific supplier from abroad.

However, everyone deciding to market in/to Europe should be aware that it takes -
depending on the products offered - between abt. 6 and 15 months to reach first
results which then can be the basis of a permanent success.

Nevertheless, this region is worth every effort as the outlook is quite bright and
the European Community members all have realized their general potential.

Michael Richter - International Marketing- and sales consultant - concentrates for
more than 35 years on marketing and selling of investment goods and long-lasting
consumer goods to/in all 5 continents - since 1991 he works as an independent
marketing consultant, especially for SMEs worldwide.

Michael Richter
Drehergässle 5
88499 Daugendorf/Germany
Marketing: www.marketing-und-vertrieb-international.com/en/
Country experience: www.internationales-marketingkonzept.de/en/
michael.richter@marketing-und-vertrieb-international.de
Phone: +49-7371-93210, Fax: +49-7371-93217

Web Site = http://www.marketing-und-vertrieb-international.com/en/

Contact Details = Michael Richter - International Marketing- and sales consultant -
concentrates for more than 35 years on strategic marketing planning as well as
marketing and selling of investment goods and long-lasting consumer goods in/to all
5 continents - since 1991 he works as an independent marketing consultant,
especially for SMEs worldwide.

Michael Richter
Drehergässle 5
88499 Daugendorf/Germany
Marketing: http://www.marketing-und-vertrieb-international.com/en/
Country experience: http://www.internationales-marketingkonzept.de/en/
michael.richter@marketing-und-vertrieb-international.de
Phone: +49-7371-93210, Fax: +49-7371-93217